Those who have an iPhone tend to buy much more
The buy via mobile continues its takeoff. Users of smartphones and perform all transactions, thanks to the techniques and increased security provided greater confidence to buy more upgrades quickly and easily.
According to a study conducted by eBay, iPhone users are the most likely to make these purchases. The data bring to light that these consumers spend 31% more for every purchase made through your terminal users to Android.
To this we must add that the owners of iPhone devices are more active when it comes to buying online: 36% of sales through Ebay smartphones Apple comes from these terminals, says “Direct Marketing”.
The study has also emphasized that purchases made via smartphones have a different computers for copies from nature. Mobile users acquire primarily items from category “Home and Garden” while across the web producer of electronic and technology are purchased.